Alf has been cheated – not for the first time – by the Herald on Sunday.
Its online menu today includes an item headed: Naked truth
Alf has spent a lifetime promoting the truth, all the truth and nothing but the truth, a mission which – naturally – includes anything covered (or uncovered) by the naked truth.
The first para of the online HoS story said –
AUCKLAND: Three women stripped and paraded along Ponsonby Rd to promote healthy body image yesterday as part of Love Your Body Day.
Then came the “more” invitation.
The temptation not to hit it was hard to resist.
Alf did not fight the temptation.
But having hit the “more” button he was bewildered at finding there was no more.
The picture was the same, too.
It raised questions.
Who has organised Love Your Body Day and why?
Do the three women in the picture believe they themselves have a healthy body image?
What do they want the Government to do about it and when will they be coming to lobby Alf and other MPs?
Why should Alf want to get himself into that sort of shape?
Can you be naked when you are covered in body paint?
These and other questions of great profundity to the political and social wellbing of the nation went unanswered.
The Herald on Sunday had let us down.
But Alf was not finished.
Research was needed to find out more about Love Your Body Day.
Mrs Grumble was duly assigned to go googling and she came up with the goods.
Mind you, a condition of her passing on her findings was that Alf must not publish some of the pictures she dug up to illustrate what women in the US – and presumably in this country – find offensive about some advertisements.
She relented only with an ad that promotes liquor…
Alf agreed to her condition, although he will give his readers a steer to some of these ads anyway.
They have been collected on the website of an outfit called the National Organization for Women (NOW) Foundation in the USA, which has mounted a Love Your Body Day campaign for 20 October.
Citizens of the USA are invited to speak out against industries (cosmetics, fashion, diet and food) that use negative images and ads that lead women to believe their bodies are unacceptable and in need of constant improvement.
The main aim of the day is to protest beauty standards that are unrealistic and unhealthy for men and women, combat industries that profit from women’s dissatisfaction with their bodies and break down stereotypes that discriminate against people based on their size and appearance.
The NOW website grumps about Hollywood and the fashion, cosmetics and diet industries working hard to make each of us believe our bodies are unacceptable and need constant improvement.
The website proceeds to point out that print ads and television commercials reduce “us” to body parts — lips, legs, breasts — airbrushed and touched up to meet impossible standards.
TV shows tell women and teenage girls that cosmetic surgery is good for self-esteem.
The question is posed: is it any wonder that 80% of U.S. women are dissatisfied with their appearance?
Then comes the call to action:
Women and girls spend billions of dollars every year on cosmetics, fashion, magazines and diet aids. These industries can’t use negative images to sell their products without our assistance.
Together, we can fight back.
Mrs Grumble has already signed up.
In this country, a charitable outfit called EDEN advised a week or so ago it would celebrate Love Your Body Day on 16 October.
Women of varying shapes and sizes would take to the streets ‘a la body painted’.
To show that size doesn’t matter and beauty comes from within, three local women have volunteered to have their bodies painted by renowned body painters Jane Ellis of Rainbow Rascals, Chris Lajdes (Ruby Jack) and Magdalena O’Connor. Once the bodies are painted the women will take to the streets around Auckland, with EDEN supporters, to raise awareness of EDEN (Eating Difficulties Education Network).
“In the current climate where thin is held up as the ideal, there are very few opportunities to celebrate the beauty and diversity that all people come in. This event will hopefully raise awareness and an appreciation for the diversity of all body shapes and sizes.
“We are hoping the public will see these women, and understand how important body satisfaction and appreciation are in building a positive body image and self esteem,” says Theresa Peters, EDEN Acting Agency Manager.
The media statement says that over 80% of NZ girls and women are dissatisfied with their bodies, and 1 in 5 women struggle with an eating disorder.
Hmm. That’s more than the 80% in the US.
According to Peters these figures are alarming and we should all be concerned about society’s idolization of thin.
Back in the USA, at another website, Mrs Grumble learned that Coastal Carolina University is sponsoring Love Your Body Day on Wednesday from 11 am to 2 pm to raise awareness about health and body image.
The Coastalettes Dance Team will perform.
But wait. There’s more.
A few weeks ago the first plus-sized model to win America’s Next Top Model, Whitney Thompson, posed nude with fellow plus-size model Chenese Lewis in a photo shoot for Love Your Body Day.
It was described as the ladies’ attempt to encourage women to love their bodies no matter their size.
Alf was among the many who – when they first saw the photo – did not regard Thompson as a plus-sized model.
Mrs Grumble regards her as positively slender.