If you think those health labels will steer shoppers away from junk food – fat chance

November 26, 2011

Food label? What food label?


Alf has never joined the clamour for more and more information to be stuck on food labels.

The champions of this nonsense want consumers to know which country the food comes from, how much fat and so on it contains, whether it has any genetically modified components….

Whole forests must be chopped down to provide the paper for the labels to carry the information that food products must carry already, without the labels telling us more.

Alf was astonished, on visiting a government website, to find the obligations heaped on food processors and retailers.

And guess what?

Most shoppers couldn’t give a toss about what they say.

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