Simon Power sets his sights on celebrities, but fools who want to part with their cash won’t be deterred

Follow me, folks - the grass is nice and plush over here.

Oh dear. It looks like a nice little earner for a few celebrities is about to become a tad risky for the buggers.

Those of them who lend their names to advertising campaigns to promote investment products might face stiff penalties under new laws if they are found to have misled mum and dad investors.

The Herald says Commerce Minister Simon Power yesterday announced a raft of Cabinet decisions on his major rewrite of investment laws, a response to the collapse of the finance company sector and the global financial crisis.