It is probably economic treason to say so, and Mrs Grumble delivered a caution to that effect.
But Alf is bound to say he couldn’t give a toss for The Hobbit and won’t be going to see it. Among other considerations, he is of an age where a visit to the gents will be required some time between the movie’s start and its finish, and this means he will (1) miss some of the action and (2) disrupt the viewing of others when he pushes desperately past them to make that visit.
Oh, and he does not give a toss about what Warner Bros might think about this country as a location for making movies.